Trusted Advisory in the Age of AI
We are on the eve of a commercial transformation in which Trusted Advisorship, Commercial Excellence and AI are coming together to replace traditional sales models with strategies that put value (co)creation, relevance and trust at the center.
In this white paper, we explore how organizations are leveraging technology to deepen customer insights, personalize processes and build lasting relationships. This is not a simple improvement, but a strategic redefinition that prepares companies and professionals for a future where commerce stands for real impact and innovation.

Request Part 1 of the ISAM Whitepaper here for free: Trusted Advisory in the Age of AI.

Find your download on ISAM.nl
The whitepaper is in Dutch, you can find it on the Dutch site:
Go to ISAM.nl