Value
Based
Selling

What to expect

You will learn how to translate your company’s value proposition into value creation for your customers. The building blocks of a best practice sales conversation are outlined and you will immediately experience what the do’s and don’ts are.

A unique interactive training that teaches you which conversation techniques you should use and when, and daring to ask very impactful questions is a must. You will learn new concepts, apply them to your own cases and practice in order to master everything and apply it immediately.

Who is this training intended for?

For the ambitious B2B sales professional already working in a business development or account management role. If conducting highly professional conversations with new and existing customers is a priority, you are going to be greatly inspired in this training! Adding real value to your customers and thus strengthening the relationship is your main goal.

Why should you attend this training?

You develop yourself more quickly into a full and distinctive discussion partner for new & existing customers and accounts.

You will learn to add real value in the relationship with your customers. As a logical consequence you will generate more sales and build a customer portfolio with satisfied and profitable customers. By sharing your knowledge and experience with the other participants, you will expand your insights and build a great business relevant network during the training.