Master in
Sales

Would you like to get completely up-to-date in the field of sales and account management in a single day? Register for ISAM’s Masters in Sales, a unique blend of state-of-the-art scientific knowledge and next-level insights from the business world.

Request a brochure Register here
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  • An experienced sales professional with at least 3 years of relevant B2B experience
  • The ability to think and work at university level and a curiosity about the latest scientific knowledge and insights
  • To become a future-proof sales professional by continually developing your understanding and expertise

Four reasons to

Register now

Get up to date with the latest scientific knowledge in just one day.

Renowned professors who share the latest knowledge and insights on sales and account management.

Inspiration from practice

Captains of industry who present a case study and translate it into relevant practice.

Build your professional network

The day-long programme provides opportunities to network and share experiences with other participants.

Continuing Professional Education (CPE) certificate

Proof of your acquired knowledge and professional curiosity and growth.

More information

Design thinking & co-creation in sales

Prof. dr. Régis Lemmens

Professor Sales Management, Antwerpen Management School

Sales as Value Chain Advisor

Prof. Manu Matthyssens

Professor Strategic Procurement, Antwerp Management School

Impact of digital transformation & AI on Sales & Account Management

Dhr. Marc Teerlink MBA/MBI

Strategy Advisor | Growth Leader | Data to Dollars LLC; SAP alumni | IBM Watson Alumni

Interactive workshop & debate with the colleague sales professionals and the professors

An overview

Unique one-day
Master in Sales programme

Design thinking & co-creation in sales

Prof. dr. Regis Lemmens

  • Best practices in how to co-create value with customers to develop new business opportunities
  • Learn in a practical way how to apply this yourself to your own client portfolio

Impact OF DIGITAL TRANSFORMATION & AI ON SALES & ACCOUNT MANAGEMENT

Dhr. Marc Teerlink

  • What tools can you use as a commercial team and how do you measure success?
  • What impact does all this have on us as sales? How do we stay future-proof in this transformation?

Sales as Value Chain Advisor

Prof. Manu Matthyssens

  • End-to-end: how to look at the total value chain
  • Transparency in the total chain on customer demand, how do you deal with this as sales?
  • 7 performance areas for value creation

Interactive workshop & debat with the colleague sales professionals and the professors

*The training programme may differ from the above outline

Core concepts

Course contents

  • Design thinking & co-creation
  • Digital transformation in sales
  • Value chain advisor
  • ISAM Certificate

More information

Request a brochure

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    Master in Sales

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