C-Level
Selling

This exciting one-day programme provides you with the necessary tools and best practices to approach C-level clients, have inspiring conversations and build longer-term relationships with them. You will learn to think from their perspective and will be able to get and stay at the table with them more easily.

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What to expect

In this course you will discover how C-level individuals think, what they expect from a partner/commercial relationship, how to reach them and how they make decisions. You will learn to have conversations that really interest them. You will discover how to become and stay top of mind. We will discuss in depth your pitch, your value proposition and how to build a business case, three key elements in the approach to C-level.

Who is this training intended for?

For any professional who wants to have or has regular conversations at C-level with customers, prospects and business partners. If you are a commercial professional, marketing, management,… this training will inspire and help you to come to the table at C-level in a very professional way and have the really relevant conversations with them.

Why should you attend this training?

This exciting one-day training provides you with the necessary tools and best practices to approach C-level, have inspiring conversations and build longer term relationships with these clients. You will learn to think from their perspective and will be able to get and stay at the table with them more easily.

Practical

C-Level Selling is a 1-day training.

Where and when?

Mechelen – November 20th 2024 (NL)
Mechelen – May 22nd 2025 (EN)

Investment?

€ 795,- including materials (with playbook) and full catering, excluding 21% VAT.

Number of participants?

Maximum of 12.

contact us for our combo deals

Learning Experience

Course overview

The basic principles of C-level selling

  • How to become trusted advisor to the C-suite
  • Where is your company on the partner/customer value ladder
  • What are the expectations of the CXOs

Value creation for C-level

  • How to translate the USPs of your services/products into REAL added value for them
  • How to build a relevant business case

Gaining access to C-level

  • Different ways to get in touch with them/at their table
  • Personal branding as a prerequisite for success

The next level conversation

  • The ultimate preparation for various meetings with C-level
  • Do’s and don’ts at the table, best practices

*The training programme may differ from the above outline

C-Level Selling

The lecturers

Valerie Tuytschaever

Sr. Commercial Expert, Trainer & Consultant Managing partner ISAM

More information

Request a brochure

To receive the ‘C-Level Selling’ course brochure, fill in your details below and click ‘request’. We will also contact you to discuss the course and assess how well it aligns with your ambitions.

“We practice, what we preach.”

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    C-Level Selling

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