Boost your Sales with AI

More leads, more deals, less time

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What to expect

A highly interactive training where you’ll discover how AI can assist you in every step of the sales process in 2025. From prospecting and outreach to sales conversations and lead follow-up — you’ll learn how to leverage AI smartly to work more efficiently and achieve better results.

You’ll gain insight into the best AI tools for sales, apply them directly to your own workflow, and practice using them, so you can immediately implement them in your daily activities.

Who is this training intended for?

For ambitious B2B sales professionals actively working in business development.
If you want to develop your market, portfolio, or region more strategically and use AI to sell faster and smarter, this training is perfect for you!

Why should you attend this training?

You’ll discover how AI helps you find your ideal customer, generate high-quality leads, and optimize conversations. This training accelerates your learning curve and ensures you’re future-proof in the AI-driven sales era. Additionally, you’ll collaborate with other participants, which not only broadens your insights but also allows you to build a valuable network.

Practical

Boost your Sales with AI is a 1-day program.

Where and when?

Van der Valk Gent (NL) – 17/10/2025
ISAM Waterloo (FR) – 21/10/2025
ISAM Waterloo (FR) – 10/02/2026
Van der Valk Mechelen (NL) – 24/02/2026

Investment?

€ 795,- including materials (with playbook) and full catering, excluding 21% VAT.

Number of participants?

Maximum of 12.

contact us for our combo deals

Learning Experience

Course overview

Smarter prospecting with AI

  • How AI helps you with Ideal Customer Profile analysis and enriching your database
  • AI tools for lead generation and outreach: what really works?
  • From cold calling to social selling: the impact of AI on your first contact

Predicting buying intentions

  • How AI helps you know when a prospect is ready to buy
  • The power of predictive analytics: responding to signals and triggers

AI during sales meetings

  • AI as your personal assistant for preparation and needs analysis
  • How AI assists with argumentation, objections, and closing deals

Follow-up & closing

  • How AI automates the follow-up of offers and contracts
  • AI tools to guide clients from proposal to signature

*The training program may differ from the above outline

Boost your Sales with AI

The lecturers

Jean-François Bodart

Sr. Sales and Negotiation Consultant ISAM

More information

Request a brochure

To receive the ‘Boost your Sales with AI’ course brochure, fill in your details below and click ‘request’. We will also contact you to discuss the course and assess how well it aligns with your ambitions.

“We practice, what we preach.”

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Boost your Sales with AI

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Website & design by: Rubberplants | Digital Agency

Website & design by: Rubberplants | Digital Agency